It began very slowly, low key, and somewhat understated.
There were only a few of us there, watching the group stage matches of the FIFA World Cup at “Soccer In The Square” in Wesbrook Village. At the first game on June 11 there were maybe twenty of us, with numerous seats available. I chatted to a man who had arrived from Ukraine the day before and like me, was supporting England, but really, we both soon agreed, we were just here to appreciate the soccer. As the match progressed more joined us, and by the time the final whistle blew there were only a few unoccupied seats, and a lovely banter had been created between me and my seven new friends.
Gradually as the tournament—which lasted five weeks from June 11 until July 19 —progressed, more joined the audience. Suddenly and unannounced, I noticed that a pizza tent was set up, and then an enthusiastic, larger-than-life personality who exuded confidence appeared to stir up and ignite the already excited crowd. His name was Jordan Wade, a local media personality, and he came with swag, included soccer key rings, UBC-branded writing pads, gift vouchers to various restaurants) which he gave out while leading the pre-game introduction and half-time entertainment. He asked us which teams we were supporting, initiating cheers, and advising us to visit the local eateries during the breaks. He riled up the crowd before the match and during the halftime break. During matchday trivia contests, strangers formed teams to answer an eclectic array of questions on soccer and the campus community, with winners taking home prizes.
As would be expected, Canada’s games were packed. And as the tournament progressed more were bitten by the World Cup bug. It seemed that quite a few in the audience had never seen a soccer game and were not acquainted with the rules. Questions such as, “why a yellow and not red card?”, “What happens if there is a draw?” and “Can anyone explain the offside rule?” stimulated discussions between strangers as the audience sat rapt by the event.
As the weeks passed and the crowd size increased, I began to bring a camping chair and arrive at least two hours before the kickoff time. My canvas chair was placed amongst the others—many whose owners were my new friends, and who remained guarding our real estate—as I left for a hike in the forest. When I returned, I found my chair just as I had left it, cared for by my new mates. At this point, homemade cookies were shared, packets of chips passed around, soccer stories recounted as an always friendly rivalry and teasing took over.
Everyone cheered when a goal was scored, no matter which team it was. The only enemy on the big screen was FIFA President Gianni Infantino, who without exception received a chorus of boos whenever his image was shown. Another President was also awarded the same reaction.
“Soccer In The Square” created friendships and a bonding which I predict will last way beyond the five weeks of the tournament. I have already found myself at UBC greeting faces I recognize from those glorious days and exchanging the phrase; “Pity it’s all over” and “Can’t wait until next time” with the individuals whose faces I know, but whose names forgotten.
The shared, local experience at this well organized, low-key, and free event produced lasting memories for all ages, from pre-schoolers to the retired. Hopefully the success of “Soccer In The Square” will suggest to the powers that be that this central space is ideal for future events.
I sincerely hope so.
JAYNE SEAGRAVE IS A B.C. RESIDENT AND BEST-SELLING AUTHOR OF “CAMPING BRITISH COLUMBIA, THE ROCKIES AND THE YUKON”. SHE SPENDS HER FREE TIME TRAVELLING, WRITES FICTION AND NON-FICTION, AND OCCASIONALLY TEACHES WRITING AND PUBLISHING COURSES.